Using Featured.com for content marketing on a broader scale to build online visibility and ignite perceived expertise.
Using Featured.com for Content Marketing
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Business
Blog posts for your entertainment and information.
Acquiring New Business Testimonials
Acquiring new business testimonials can often seem a daunting task for a fledgling startup or nonprofit or business. In this post, I discuss ways to acquire these in short order.
Sick of Getting Zoombombed
Sick of getting Zoombombed by teenagers with nothing to do? There are alternatives to Zoom that don’t have security settings requiring hours of study or that cost a small fortune to use on a professional level, and some that don’t even require you to download what could potentially be spyware.
How to Use Workshops to Grow Your Business
How can you use workshops to grow your business? In this post, I review the steps involved in creating workshop collateral, promoting it, nurturing clients through them, and give detailed examples of how teaching workshops helped me to outrank local multi-million dollar digital agencies in my own area.
Does My Business Need a Website
Does my business need a website? It’s a common question and the answer is pretty simple for those who want to hear it. In this blog post, I explain what you need to know.
Church Marketing
Church marketing is not something most people in a church ever think of and something usually relegated to “later” even for church staff. In this post we discuss the need to take marketing seriously if a church is to increase congregation size and ways to go about achieving active, real growth safely and sincerely.
Driving Foot Traffic
Driving foot traffic to a store is not immediate and requires concentrated, deliberate thinking “outside the box” to maintain. It can be done if you’re willing to put together a plan and commit for the long game. Here are some major strategic tips.
The Broken RFP Process
The RFP process is broken. It has been for a long time now, as anyone who has worked with nonprofits can attest. Here’s how to fix it.
Free Consultations? Are You Giving Away Your Expertise?
Free consultations? Are you giving away your expertise? When are free consultations a good idea and when are they a waste of time, energy, and expertise? Find out here and let me know your thoughts!
How to Know Your Customer Acquisition Cost
Your Customer Acquisition Costs tell you how much you’re spending to earn one quality client, but it also tells you much more.
Cart Before the Horse
What is putting the cart before the horse? Find out in this blog post, and why you should try to avoid jumping on that horse.
Your Unique Selling Proposition
Your Unique Selling Proposition or USP is simpler than you may think, and here’s how to find it.
Small Business Failure
Why is small business failure so common? Let’s break it down.
Benefits of Working with a Business Coach
Hiring a business coach can help business owners ignite transformational growth. Here’s more.
Restaurant Marketing & Management Tips
Restaurant marketing and management tips to help you fix problems before they happen and serve more customers more often.
Getting Started with Help A Reporter Out (HARO)
Help a Reporter Out is a great way to network, make new connections, and market within (and without) the boundaries of digital marketing.
Whereby for Video Conferencing
Whereby is a new video conferencing platform that requires no download yet ironically is more secure than Zoom. Here’s more information.