This post is a comprehensive guide to unconventional website lead magnets, offering detailed explanations, examples, and strategies for implementing these unique tactics. It’s designed to provide readers with actionable insights that they can apply to their own marketing efforts.

Marketing science fiction and horror can be difficult, especially when your focus as an author is to write the best fiction possible. In this post, I give examples of unconventional marketing strategies used by famous science fiction and horror writers you can learn from and apply for your own work.

Marketing and selling your poetry can be difficult, especially if you prefer to focus on the writing. In this blog post, I delve into ways to market and sell your poetry using the power of applied digital marketing. Dig in!

This Illustrated Guide to Digital Marketing is your path to learning core essentials all business owners should know about digital marketing before investing time or revenue. Business owners, learn everything you need to know to get a firm grasp on digital marketing in order to grow rapidly. Digital marketing agencies and freelancers, use this to better explain key concepts to your clients so they can better take advantage of the enormous growth potential digital marketing can afford them!

Seven ways lawyers can use digital marketing to reach more clients faster and easier is the topic of discussion this time around.

Creating client farms is a necessity for any business focused on growth and sustaining profitability. It’s an old idea but a term and approach that is new to many. Here’s what it is and how we used to get it done.

TikTok marketing for business growth. Learn the ins and outs of using TikTok to promote your business.

Freelance jobs can be found easily and regularly. In fact, freelance jobs can be found in an orderly, logical manner, and made easily accessible. In this blog post, I offer not only a method to finding freelance jobs that works, but a comprehensive list of resources along with experienced-based tips that can set you above the fray.

There are eight reasons DIY template builders are very often bad for business. From charging more for a la carte services, to censoring expression, to poor customer service, here’s my list of the top eight.

Screening and onboarding freelance clients is a crucial part of a freelancer career. In this post, we discuss the need and value in taking these two steps and how to begin putting a process in place to work with better clients and in the process create more valuable outcomes for both parties.

Content repurposing is an advanced marketing strategy few business owners and entrepreneurs use. Here’s what it is, how it works, and how it benefits you.

Hiring a digital marketer can be easy or complicated, depending on your level of experience with marketing and the value you place on achieving desired outcomes. In this post, we discuss what to look for and why.

Will web developers or digital marketers become obsolete? It’s a question I see often in digital marketing forums but the question belies a larger matter: that of value. Let’s dig deeper into this so we can see where the true value lies.

Internet Marketing Cost Effectiveness is discussed in detail in this blog post. Learn about what’s needed to capitalize on internet marketing and why.

Six online marketing rules that can help you get further faster are listed in this blog post. Read them, study them, put them to work for your business so you can benefit as well.

SEO Mechanics summary and overview of a workshop I headed up for a non-profit organization.

Can SEO help my business? I used to get this question all the time when I taught workshops. You could almost feel the dread in peoples’ voices when they asked it. Here’s my answer.

Is WordPress bad? In this blog post I tackle this common WordPress question and also dig a little deeper using an infographic.

Conversational client onboarding is both a necessity and an art form. Let’s break down how it works most effectively in five easy pieces.

Here are five ways digital marketers can (and should) use agendas to get more done in less time with less stress.

Law firm marketing with Facebook is discussed in detail in this blog post as we delve into the inner pros and cons.

Google ads is for lawyers as much as it is for all other types of businesses and service providers. Learn more here and get the edge you need.

The color black in web design is discussed in-depth, from its meaning to its ideal use cases.

Color psychology in web design is just as important as branding. In fact, the two should work together. Find out why and how here.

Gravity Forms is a contact form you can also use for eCommerce, to offer courses, for contracts, and more. Learn details here.

SEO Trends are important to recognize if we are to take advantage of Search Engine Optimization and what it can do to forward online visibility. Learn more here.

Reasons to use Meetup.com based on personal and professional experiences.