Freelance Jobs Finding real, paying, safe freelance jobs can often be a daunting, time-consuming, stressful, disheartening task. I know. I lived through it on a daily basis for years. It really wasn’t until I learned to spot types of clients who could be...
Business Testimonials Years ago after I’d taught a workshop on SEO, a gentleman came up to me and asked how he could acquire testimonials for a new Software As A Service (also called SaaS for short) he’d developed and wanted to sell through his website. Now, after we...
The Rise of Zoom Since the onset and continuing rise in the number of SARS-CoV-2 / COVID-19 cases across the globe (and subsequent increase in the number of related fatalities) more and more business owners, entrepreneurs, employees, and others are discovering (many...
How Teaching Workshops Work When I was first starting to build my own digital marketing agency, I had been working as a project manager at several digital marketing agencies (of course owned by others). In-between those positions I’d work as a freelancer building...
DIY Template Builders Wix, Weebly, WordPress.com, Squarespace, and literally thousands of other do-it-yourself services are online offering free websites for the small business owner, the hobbyist, or anyone new to internet marketing. At face value, in my...
Freelancer Clients Whenever we talk about freelancers working with clients we always describe an awkward dance in which the business owner (client) focuses on price rather than obtaining specific business goals (either because they are inexperienced with digital...
Problems Getting Started with Websites For many business owners digital marketing is a royal pain in the fundament in that older business owners came along before the internet began, could have started during the Internet’s growth in the mid-to-late...
Facebook Advertising with Cody May In this episode of the Digital Marketing Solutions podcast, I talk with Cody May, of Studio PTBO, a mid-levle marketing agency in Peterborough, Ontario, Canada. Some of the topics we discuss are: Professional background and...
Church Marketing Issues For most people, a house of worship is a very important place. Churches, mosques, synagogues, temples, they’re all crucial components of modern society that allow members of the public somewhere to congregate, worship, support one...
LinkedIn Marketing Discussed in Detail In this episode of the Digital Marketing Solutions podcast, I talk with Scott Aaron, a LinkedIn marketing consultant. Our LinkedIn Marketing Interview Some of the topics we discuss are: His professional background and experience....
Better Businesses Being Built In this blog post, we’re delving into a podcast interview I gave with Shakeena Johnson, of JSR Vision, her consulting company, on quite a few topics related to digital marketing for business growth. If Shakeena’s name sounds familiar to...
Content Repurposing Exposed When I talk with lawyers and other technical service providers who specialize, I have enormous respect for their individual areas of specialized expertise, and if we start talking about digital marketing (and all the tools that comprise...
Introduction Hiring a digital marketer can be stressful and even feel overwhelming at times depending on the size, scope, and scale of your business compared to what (if any) business objectives you’re hoping digital marketing will obtain for you. You want to...
